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Viewpoints Blog
Through Member collaboration, MCRA helps drive performance improvements, deliver exceptional service, transform care, and champion the health and wellbeing of the communities we collectively serve.
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ADVISORY PAPERS
INDUSTRY INSIGHTS
MEMBER INITIATIVES
PRESS RELEASES
EVENTS
Jul 21, 2022
GoodLife Mediaâ„¢ Part 4 | Engagement Secrets: Nudge Theory Meets Edutainment
McClennan Masson used behavioral economics, and edutainment, to improve their decision-making.
Jul 8, 2022
GoodLife Mediaâ„¢ Part 3 | Say Hello to Personalized Communications
McClennan Masson describes their use of personalized communications that support an experience-of-one for every end-user delivered...
Jun 7, 2022
GoodLife Mediaâ„¢ Part 2 | How We Use Machine Learning to Stratify Patient Populations
Part 2 of a 5 part white paper by McClennan Masson: How We Use Machine Learning to Stratify Patient Populations
May 23, 2022
GoodLife Media™ Part 1 | Do You Know Your Patients'​ Motivation and Lifestyle?
This white paper series comprises five segments. McLennan Masson created to demonstrate the comprehensive capabilities of GoodLife Mediaâ„¢.
Feb 9, 2022
The MCRA announces McClennan Masson as a member!
We are excited to announce our new member: McClennan Masson - an Innovation Agency that delivers digital products and marketing programs.
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