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Insights & Perspectives
Insights & perspectives features MCRA Member contributions, organizational updates, and informed viewpoints on the issues influencing healthcare today. It’s where MCRA Members share expertise, progress, and perspective.
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Return Mail and CMS Audits: What You Don’t Track Can Hurt You
When mail is returned undelivered without a resolution process, it’s a red flag for auditors. Learn how Command Direct helps health plans build audit-ready return mail processes that track, resolve, and secure every communication.
Sep 16, 20252 min read
High-Value Care: Time for a Reckoning, Not a Rerun
High-value care is shifting from buzzword to necessity. Rising costs and patient demands mean providers must deliver better outcomes at lower costs.
Sep 9, 20253 min read
How Allergy Partners Dropped Their CPL from $300 to $12 with Freshpaint’s Healthcare Privacy Platform
Freshpaint presents a case study to help Allergy Partners drop their cost-per-lead (CPL) with Freshpaint's Healthcare Privacy platform.
Aug 26, 20253 min read
2025 Gartner® Hype Cycle™ for Healthcare Payers
The 2025 Gartner Hype Cycle for U.S. Healthcare Payers provides expert analysis on 24 critical innovations that can help your organization. Ushur is recognized in four key categories in this year's report.
Aug 21, 20251 min read
How Optimized OEP Campaigns Fueled Medicare Advantage Growth
Engagys presents a case study to improve member engagement, reduce churn, and generate high-quality leads for a large regional Blues plan.
Aug 20, 20252 min read
The Cost Surge Dilemma: How Employers are Taking Back Control
With Medicaid cuts looming, rising medical costs, employers are taking charge—designing networks, contracting directly with drug manufacturers, and partnering with PCPs to control costs and improve outcomes.
Aug 19, 20252 min read
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