Managed Care Resource Alliance Welcomes GoMo Health as Newest Member
- 3 days ago
- 2 min read
The Managed Care Resource Alliance (MCRA) is pleased to announce that GoMo Health has joined its growing community of innovative organizations advancing the future of managed care.
MCRA brings together health plans and strategic partners in a trusted environment designed for meaningful collaboration, shared insight, and real-world problem solving. With the addition of GoMo Health, the Alliance continues to expand the breadth of expertise—particularly in the area of member engagement and behavior-driven health outcomes.
GoMo Health is a recognized leader in behavioral science–driven digital engagement. Its Enterprise Engagement Platform leverages personalized messaging, real-time insights, and clinically informed content to motivate individuals, strengthen healthy habits, and support better self-care across diverse populations.
At the core of GoMo Health’s approach is BehavioralRx®, a model that applies psychosocial and behavioral techniques to activate individuals at critical moments in their care journey—helping organizations improve adherence, engagement, and overall outcomes at scale.
This focus on whole-person engagement aligns closely with MCRA’s mission to foster collaboration that leads to practical, impactful solutions for health plans and the populations they serve.
“Bringing GoMo Health into MCRA strengthens the dialogue around one of the industry’s most important challenges—how to effectively engage members in their health,” said MCRA leadership. “Their expertise in behavior-driven engagement adds a valuable perspective to our community and supports the kind of cross-industry collaboration that defines MCRA.”
Through MCRA, GoMo Health will engage directly with health plan leaders and fellow solution partners, contributing insights, sharing expertise, and participating in collaborative discussions focused on improving outcomes, enhancing member experience, and addressing evolving market needs.
As MCRA continues to grow, each new Member plays a role in deepening the collective knowledge and capabilities of the Alliance—ensuring that collaboration translates into meaningful impact across the managed care ecosystem.
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