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Ushur Expands Contact Center Ecosystem with Amazon Connect Integration

Citizen developers can now use Ushur’s no-code platform to build agent assist automation workflows


SANTA CLARA, Calif., July 12, 2023, Originally Posted by Ushur

Ushur, the AI-powered leader in Customer Experience Automation™ (CXA), announced the expansion of its relationship with Amazon Web Services (AWS) and the general availability of its integration with Amazon Connect, an easy-to-use omnichannel cloud contact center from AWS that provides superior customer service at a lower cost. Leveraging Amazon Connect can help increase agent productivity and improves customer engagements. The no-code Ushur platform is designed to allow enterprise business teams to rapidly design and deploy automated, personalized insurance, healthcare, and financial services experiences. Gathering critical customer data with Ushur and assisting customer service agents by presenting it in Amazon Connect can ensure all parties have the right information at the right time throughout the service journey.

Woman on Headset with Ushur logo on top of image

Ushur strives to make the customer experience journey easy even when it involves customers reaching into a contact (or service) center. The integration with Amazon Connect, which is already broadly used, means clients can quickly expand the agent service tool kit to automate gathering data from their customers—even while on the phone with them.

Head of Global Partnerships and Channels at Ushur, Bruce Holbert, said, “We are ecstatic to leverage Amazon Connect in the Ushur ecosystem and to further optimize customer experiences no matter what channel they occur on. Ushur brings a first-to -market capability where customers can interact with an enterprise over voice channels, and deflect seamlessly to an app-like experience in Ushur Invisible App™.”

Amazon Connect makes contact center operations easier than ever by creating an omnichannel platform and service center where anyone can design and sustain customer service operations. Amazon Connect combines the power of an API-driven solution with the voice-native capabilities of a cloud-based platform. Integrating Ushur with Amazon Connect provides the ability to automate customer experiences end-to-end on any channel and to deliver a more responsive, flexible, and agile customer service. Ushur will focus on bringing the voice-enabled and omnichannel customer experience to insurance carriers, healthcare companies, and financial services companies in need of digital transformation. For more information on Ushur and Amazon Connect, visit


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