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Insights & Perspectives
Insights & perspectives features MCRA Member contributions, organizational updates, and informed viewpoints on the issues influencing healthcare today. It’s where MCRA Members share expertise, progress, and perspective.
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Don’t Fly Blind: How Payers Can Balance HIPAA Compliance and Marketing Performance
Healthcare marketers are facing an impossible choice: comply with privacy regulations and lose visibility or risk non-compliance to maintain performance. Freshpaint shares an alternative to strike the right balance.
May 19, 20255 min read
Balancing Quality, Access, and Cost in Patient-Provider Matching
Building networks that guide the right patient to a high quality provider is essential as it delivers better outcomes and avoids unnecessary outcomes.
May 14, 20252 min read
Why Quality Matters More Than Ever Amid Provider Shortages
As provider shortages continue to rise, access to high-quality care is more essential than ever. These providers consistently deliver better outcomes while keeping costs down.
May 6, 20252 min read
In-Home Assessments: How Health Plans Can Improve Star Ratings and Achieve
Engagys discusses how In-home assessments are one of the most effective ways health plans can reach underserved members and improve outcomes.
May 1, 20253 min read
Why Health Plans Should Start Welcome Kit Planning Early
Command Direct shares how planning early for welcome kits is essential to a better member experience during open enrollment.
Apr 29, 20252 min read
From Concept to Conversation: Ushur’s Approach to Intelligent Interactions with GenAI
Ushurs' eGuide "Approach to Intelligent Interactions with GenAI" discusses how GenAI enables faster resolutions, personalized interactions, and scalable, compliant self-service solutions.
Apr 23, 20251 min read
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